Brand and Product Launch
It's hard for us to believe that our humble origins in Charlotte, NC have led us to national and international brand launch expertise and success, from Boston to Beijing. The world comes to us for:
- Competitive landscaping and consumer purchase patterns
- Brand Architecture
- Naming and identity
- Channel sell-in, channel messaging
- Marketing strategy and planning
- Packaging, merchandising and point of sale
- Advertising, promotion and PR
- Training and sales videos